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Choose From One of EIGHT Route Options at The Great Weston Ride

by Nick Gregory

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The West Country's premier challenge bike ride, the Great Weston Ride, is taking place on Sunday 19 July 2015 and it very much looks like this year's participants will be spoilt for choice when they come to set off.

The organisers have just unveiled plans for an innovative (and possibly unique) approach to the route which means that anyone taking part will be able to choose from no fewer than EIGHT route and distance options on the day.

Darren McKimm, the Ride organiser, explained: "We're always looking at ways in which we can improve the GWR for riders, so this year we came up with the idea of adopting a 'pick and mix' approach with some new optional extra sections for those who want them."

"Also, we've now got huge numbers of people who are coming back for their second, third, fourth, or even fifth outing with us so we just wanted to freshen things up and add a bit more variety for returning riders, and these additions certainly do that - riders can now choose any one of eight different challenges on the day."

GWR1

"We're not aware of any other ride that offers this much variety and choice, but we're pretty confident that this means there's definitely something on offer for just about anyone now who fancies a challenge and also wants a great day out on their bike," McKimm concluded.

The traditional 56-mile version of this popular city-to-coast challenge ride starts in Bristol and takes riders through some stunning countryside and picturesque Somerset villages on its way through the Mendips and across the Somerset Levels to its final destination on the seafront in Weston-super-Mare, and the organisers still expect most people to follow this scenic and well-established route.

However, the new additions this year mean that riders can also choose to tackle any one of the other seven options if they prefer, with the maximum distance on offer being a challenging 74 miles.

Each of the optional sections adds something extra in their own right, whether it's more distance or an additional significant climb (or both), and riders will simply be able to decide what they want according to how they feel on the day.

GWR2

Over 1,000 people entered in 2014 and the GWR is already well on track to exceed that number this year, which would make it a record entry for the sixth year in a row, but one thing that won't be changing is the ride's friendly and relaxed atmosphere.

The event continues to attract a wide array of riders on all sorts of bikes and of all levels of cycling experience from complete novices upwards, and hundreds of people will once again be turning out to cheer on the riders and to welcome them across the finish line.

The ride's seafront finish area, with its excellent pop-up event bar and food facilities, provides the perfect setting for friends and family to gather to celebrate the riders' achievements, and with so many different route options on offer this year there should be plenty for everyone to talk about.

The ride also has a major partnership with Prostate Cancer UK, the leading male-oriented cancer charity in the UK, and to date riders have raised over £105,000 for PCUK (and over £165,000 for charitable causes as a whole). The hope is that the new route options will also help sponsored riders to fundraise more, particularly if they choose to tackle an even bigger challenge than normal.

Cyclosport's Jennifer Trotman took on the event in 2014, read her review HERE.  

Further information, and details on how to enter, can be found at www.greatwestonride.com.





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